The short answer
We sell search visibility, so we measured our own first. On 27 October 2026, Google had indexed 41 of our pages, with 12 more not yet indexed, and showed the site 810 times in 90 days, for 9 clicks, at an average position of 64.6. Most of those impressions came from broad questions such as “what does a digital marketing agency do”, where we sit far down the results. In three ChatGPT tests, it described the business accurately but did not recommend us for either a general or a local question.
That is a typical starting point for a young business, and it is the honest one. This page records it so the next test has something to be compared against.
Google: what Search Console shows
Source: Google Search Console, domain property, last 90 days to 25 October 2026.
| Measure | Value |
|---|---|
| Pages in the sitemap | 52 |
| Pages indexed by Google | 41 (12 not indexed) |
| Impressions, last 90 days | 810 |
| Clicks, last 90 days | 9 |
| Click-through rate | 1.1% |
| Average position | 64.6 |
Top searches that showed the site
| Search | Impressions | Clicks | Avg. position |
|---|---|---|---|
| velocity branding | 16 | 2 | 1.9 |
| agency marketing digital | 57 | 0 | 90.6 |
| what does a digital marketing agency do | 25 | 0 | 86.0 |
| med spa marketing agency | 19 | 0 | 97.2 |
| what is a digital marketing agency | 18 | 0 | 95.3 |
| small business website audit | 15 | 0 | 79.5 |
| google ai mode visibility | 14 | 0 | 85.2 |
| is email marketing worth it | 7 | 0 | 23.4 |
| marketing services for pest control franchises | 7 | 0 | 42.7 |
Read across, the pattern is clear: people find us when they search our name, and almost nowhere else yet. The broad “what is a digital marketing agency” questions bring impressions but no clicks, because the site was not specific enough to rank for them, and they are not the searches our clients make anyway.
Indexing: which pages Google left out
| Reason | Pages | What it means |
|---|---|---|
| Discovered, currently not indexed | 9 | Google knows the URL but has not crawled it yet. All nine had no internal page linking to them. |
| Page with redirect | 2 | Expected: old URLs that now redirect. |
| Alternative page with proper canonical tag | 1 | Expected: a duplicate pointing to the main version. |
The useful finding was the nine “discovered, not indexed” pages. When we inspected them, Google reported no page linking to them. Pages nobody links to look unimportant, so the fix was internal links, not more content.
AI answers: three ChatGPT tests
Method: a temporary ChatGPT chat with personalisation turned off, run from Cape Town on 27 October 2026. Each question was asked once in a new chat.
“Can you recommend a few agencies that help small businesses show up in Google and get recommended by AI assistants like ChatGPT?”
Velocity was not named. ChatGPT answered for Cape Town (it used our location) and listed five local agencies. The two it described first both publish an AI visibility package with a price on their website (R2,950 and R4,450 a month).
“What is Velocity Branding (velocitybrandinginc.com) and what do they do?”
Described correctly: Cape Town agency, both founders by name, six services, the US prices exactly as published. Its one caution was that we are early-stage and have few completed case studies with results.
“I run a small plumbing company in Texas. Which marketing agencies could help me get more calls from Google and show up when people ask ChatGPT for a plumber?”
Velocity was not named. Every agency listed either specialises in plumbing or home services or has a dedicated page for plumbers in a named Texas city, and several publish their prices.
The pattern worth noting: when asked for a recommendation, ChatGPT favoured agencies that publish a specific offer for a specific type of business, often with a price and a place name on the page. It did not favour the agencies with the broadest service lists.
What we changed on 27 October
- Rewrote the homepage around one specialism: getting small businesses found on Google and named in AI answers.
- Linked every guide on the site from at least one service page and the homepage, so no article is left without an internal link.
- Made our own AI search claims accurate: no special markup guarantees a place in AI answers, so we no longer imply that it does.
- Asked Google to index the most important pages that it had discovered but not crawled.
- Published this page, so the next measurement can be compared against something real.
The test you can run on your own business
- Write down 10 to 50 questions a real customer would ask, including your town or city where it matters.
- Ask each one in a fresh temporary chat with personalisation turned off, so memory and past chats cannot change the answer.
- Record three things per answer: were you named, were you described correctly, and who was named instead.
- Note your location and the date. AI answers change with both, so only compare tests run the same way.
- Re-run the identical questions every 30 days. One answer proves nothing; the pattern over several months does.
- Check Google Search Console on the same day for impressions, clicks, average position and indexed pages.
The full reasoning is in how to measure your AI search visibility without fooling yourself.
Limits of this test
Three questions in one AI assistant from one location is a small sample, and AI answers vary from one run to the next. Search Console covers Google only. Nothing here proves a commercial result; it records where we started. We will repeat the same questions and the same Search Console checks on 26 November 2026 and publish the comparison here, good or bad.
Want the same check on your business?
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